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Find product market fit within 30 days.

Our process saves startups from wasting time on building the wrong things.

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What we do

Bigger Picture is a marketing lab that helps early stage startups find product-market fit.

Through SEO, Landing Page Design, A/B Testing, and Social Media Advertising tactics we collect raw data about your market and its people. 

Then we analyze the data to build you a report which shows how different audiences respond to your product or service from various angles. And which product-market fit combinations hold the most potential.

Main KPIs we dig for are market size & interest. Interest is how we measure the potential of each P/M fit combination. It’s based on data points like click-through rates, bounce times, etc.

WHO'S IT FOR

A service that’s a win for all stakeholders.

Startups

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Incubators & Accelerators

HOW IT GOES

1. FIRST DATE

Your first meeting with us.

We're a fully remote team so it'll likely be via Zoom. And we might be wearing sweatpants.

We'll chat, seek to understand your cause and your goals. To see whether we're a good fit and have the skills to help your specific case.

🎯 Goal: say hi and chat.

2. WAR ROOM

Here we dive deeper into the problem you're solving.

We explore it as thoroughly as possible to understand all angles your customer could be approached from.

Then we'll present our findings and together decide on the direction we take this.

🎯 Goal: find opportunity.

3. SEARCH DATA

Google gets ~3.5 billion searches per day.

Some of those must be relatable to your product or service.

We'll make sure to find out how many of them. And give you better market size estimates than any outdated Accenture report ever could.

🎯 Goal: investigate markets.

4. TRAFFIC DATA

Going a step further, we'll test how various markets react to your product.

We'll build you a professional landing page and run ads to it. The content of the page will change depending on the ad.

You'll get to keep the traffic data, signups, and assets.

🎯 Goal: test markets.

5. FINAL REPORT

You'll receive an update on every stage and a full report at the end of the campaign.

Market Report will list potential markets, their size and targeting how-to's.

Full Report will rate and list your most promising product-market fit combinations.

🎯 Goal: gather insights.
Duration: 30-60 Minutes
Duration: 2 Days
Duration: 3 Days
Duration: 3 Weeks
Delivered within 30 days

SERVICES & PRICING

MARKET REPORT

For initial market research and choosing MVP direction

$595
3 angles + 5 audiences
Market size calculations
Keyword research
Audience profiling
Landing Page A/B Tests
E-mail or demo sign-ups
Design assets & copy

FULL REPORT

For seed-stage startups, in-depth research, and product launch

$1495
5 Angles + 7 Audiences
Market Size Calculations
Keyword Research
Audience Profiling
Landing Page A/B Tests
E-mail or demo sign-ups
Design Assets & Copy

WORKSHOPS

For accelerators helping startups get on the right path

Let's chat!
Equip your startups with tools and knowledge to make effective product decisions

GET IN TOUCH

We’ll respond within 12 hours.

LET'S GET TO WORK!

Which service are you interested in?